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Who We Are

We're shaping the future of global lottery.

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Our Story

To understand where Brightstar is going, you really need to know where we came from.
Leadership

We've brought together a team of proven leaders to provide expertise and value to all our customers worldwide.
Careers

We didn’t become a global leader in lottery without hiring brilliant people. Come be a part of the future we’re building.
Values

Values that shape our culture.
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What We Do

Brightstar Lottery is a forward-thinking global leader in lottery with experience as a system provider, game creator, omnichannel technology provider and lottery operator, providing best-in-class retail and digital solutions and award-winning games. Our expertise in lottery technology, sales, operations, product development, instant lottery systems and iLottery enables our customers to excel and distinguish their lotteries from all other forms of gaming.

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Our Integrated Solution
OMNIA™

A fully-integrated solution that seamlessly unites retail and digital lottery channels.
Our Technology Solutions
Retail Solutions

Lottery vending, terminals and other best-in-class solutions.
Digital Solutions

Web and mobile solutions, digital systems and data platform.
Systems

A highly-configurable suite of lottery systems and applications.
Our Games & Services
Games

A portfolio of games that bridges retail and digital channels.
Instant Ticket Services

An end-to-end supplier of world-class instant games and services.
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News and Insights
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News Releases

Read about our efforts to drive gaming innovation, support our customers, and promote the industry worldwide.
Insights

Articles, features, stories, special reports, and videos to help lotteries grow and modernize.
Awards

We're proud of our long history of award-winning innovation and leadership.
Case Studies

Our case studies offer insights and examples of successful solutions from our lottery partners.
Events

Helping you stay ahead of the curve by connecting you with industry experts and the latest innovations.
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Global Sustainability

Committed to People, Responsibility, Community, and Environment

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Valuing and Protecting Our People

Generating equal opportunities and fostering a safe and inclusive work environment.
Advancing Responsibility

Operating with integrity, promoting positive play, and protecting our people, products, and processes.
Supporting Our Communities

Making a positive impact through corporate and employee-driven community programs.
Fostering Sustainable Operations

Growing with our supply chain, engaging our customers, and caring for the environment
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Careers Investors Contact Us

Link. Scan. Sell Lottery.

2025 IGA Product of the Year

The first-ever plug-and-play solution that allows for the sale of instant and draw game* tickets from the retailer’s own Point of Sale (POS) device, LotteryLink transforms how lottery products are sold.

Designed to connect directly into existing POS systems, this award-winning, game-changing solution allows retailers to sell lottery tickets just like any other product in their store, without dedicated terminals** or complex setups, opening up new possibilities for market expansion both within and outside of traditional lottery outlets.

*Lottery printer required for draw-based game sales. 
**Lottery terminal required in retail location for ticket validation

Key Benefits

For Lotteries
  • Expand Market Reach
    Simplifies adoption for new retailers, creating more in-lane sales opportunities with minimal disruption.
  • Real-Time Insights
    Access detailed sales data instantly for better forecasting and inventory management.
  • Boost Brand Presence
    Enables more lottery purchase points, increasing visibility across retail environments.
  • Enhanced Security
    Ensures ticket value only activates post-sale, reducing risks for retailers and players.
For Retailers
  • Streamlined Operations
    Integrates lottery sales into existing POS systems for effortless reconciliation and reporting.
  • Fast Implementation
    Plug-and-play design reduces setup time and costs, accelerating time to market.
  • Optimized Use of Space
    Compact device fits seamlessly into current setups, no extra space required.
  • Engage Customers
    Easily integrate lottery tickets into loyalty programs or store promotions.
For Players
  • Convenient Checkout
    Purchase lottery tickets directly in-lane without extra steps or visits to separate counters.
  • Unified Shopping Experience
    Complete purchases in one transaction and receive a single receipt for all items, including lottery tickets.