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What We Do

Brightstar Lottery is a forward-thinking global leader in lottery with experience as a system provider, game creator, omnichannel technology provider and lottery operator, providing best-in-class retail and digital solutions and award-winning games. Our expertise in lottery technology, sales, operations, product development, instant lottery systems and iLottery enables our customers to excel and distinguish their lotteries from all other forms of gaming.

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Innovative, ​Best-in-Class Solutions​​​

Modernize Your Retail Environment

Drive player engagement and sales across all channels and types of retail environments with our clerk-operated and self-service terminals, unique in-lane and digital media solutions, digitalized play experiences, and more—all backed by the high performance and system integrity of our market-leading game engines and business applications.

 

Key Benefits:

Versatility

A wide range of products developed to perform across diverse retail environments.

Reliability

Over forty years of lottery hardware knowledge ensures durable equipment built to last in any environment.

Convenience

Provide players with convenient options to match their style of paying and playing, including cash/cashless offerings and physical/digital play slips.

Intuitive UI

Advanced user interfaces simple to use for both players and clerks.

Retail Terminals

Our full line of terminals supports all types of retailers with the latest camera technology in the smallest footprint.

The Retailer Pro S2 represents the next step in lottery terminal evolution, delivering cutting-edge technology in a compact, space-saving design.

Built on the proven success of the original Retailer Pro, which has seen more than 155,000 deployments globally, the Retailer Pro S2 offers enhanced performance, greater reliability, and a variety of options and peripherals to meet the current and future needs of lotteries and retailers.

This compact, modular lottery terminal provides a space-saving solution for retailers.

Tailored for flexibility, the Retailer Select terminal can be customized with or without an integrated play slip reader, adapting effortlessly to varied retail environments.

The fanless design and external power supply provide silent, reliable performance, ensuring lower costs and reduced downtime, helping your business run smoothly.

This camera-based terminal features an open design that enables transparent, contactless transactions.

Designed to accept both printed and digital media, this camera-based terminal offers an open, player-friendly design for transparent, contactless transactions that engage both players and clerks.

 

Take your lottery sales beyond traditional retail locations with the Retailer To Go S2, our innovative mobile lottery terminal.

Perfect for fairs, events, exhibitions, and more, this fully integrated, field-tested solution provides seamless sales capabilities wherever your players are.

Self-Service Vending

Self-service vending machines provide retailers with a convenient, user-friendly, and efficient means for players to purchase their favorite draw games.

GameTouch 28 is a trusted, high-volume self-service lottery solution designed for retailers seeking to enhance customer experience and boost efficiency.

Built on over 30 years of expertise and the successful deployment of more than 75,000 lottery self-service terminals, the GameTouch™ 28 delivers precision and reliability.

GameTouch™ 20 offers all the convenience of GameTouch 28 in a streamlined, compact form. Standing at just 54 inches, it’s designed to meet retail vending-height requirements without compromising functionality.

Illuminate your retail environment with GameTouch 20, a compact solution designed to meet today’s evolving player demands.

The GameTouch™ Draw S2 self-service machine offers a brilliantly user-friendly, efficient way for players to engage with draw games.

With our market-leading self-service technology, the GameTouch™ Draw S2 allows lotteries to offer their entire draw portfolio in a compact form, ideal for social spaces like bars, restaurants, and smaller retail environments.

In-Lane Lottery Solutions

Our in-lane lottery solution allows retailers to sell quick-pick games via their own point-of-sale (POS) clerk-operated terminal. Retailers also have the option to enable ticket validation at the POS. Players get one-stop access to these jackpot games with the convenience of adding the purchases as they check out.

 

Benefits of In-Lane Lottery Solutions

Conform to the NASPL In-Lane API standard, developed with Brightstar’s leadership.

Support both receipt tickets (lottery tickets printed on retailer receipt paper) and QuickTickets.

Redemption of lottery tickets supports the purchase of more lottery products or funds for other items in the shopper's purchase basket.

Brightstar is the market leader with more deployments and longer experience than any other lottery industry vendor.

Retail Digital Signage

Retail Digital Signage is a retail solution providing lotteries with a customizable and easy-to-update channel at retail to communicate information to players.

More than 50 jurisdictions worldwide use Brightstar’s solution as part of their retail content strategy.

Retail Digital Signage is a retail solution providing lotteries with a customizable and easy-to-update channel at retail to communicate information to players.

More than 50 jurisdictions worldwide use Brightstar’s solution as part of their retail content strategy.

Loyalty Programs

Unlock the possibilities with our Web & Mobile Programs
and Digital Second Chance Promotions.

Our dynamic digital solution empowers lotteries to create exciting loyalty programs, enabling players the chance to enter non-winning tickets into special draws. With flexible player loyalty levels and personalized promotional engines, even non-winners stay in the game!

Instant Ticket Services

Brightstar is an end-to-end provider of instant tickets and services sold at retail. We specialize in the design and production of high-quality, licensed instant games.