Back to Menu
Back to Menu
What We Do

Brightstar Lottery is a forward-thinking global leader in lottery with experience as a system provider, game creator, omnichannel technology provider and lottery operator, providing best-in-class retail and digital solutions and award-winning games. Our expertise in lottery technology, sales, operations, product development, instant lottery systems and iLottery enables our customers to excel and distinguish their lotteries from all other forms of gaming.

Back to Menu
Back to Menu
Search Brightstar Lottery
Case Study

eInstants Top Performers

We're committed to developing the most innovative and quality eInstants, and the proof is in the results. Our analysts use both historical data and predictive analytics to understand how each of our games performs in any given jurisdiction, and analysis is translated into high performing content that resonates with players.
Dec 07, 2021
Customer Success

Key Customer Benefits

 

  • Lottery customers benefit from understanding the recipe for eInstant game success
  • Customers have a wide variety of proven, top performing games to select from
  • We continuously measure and analyze game performance in order to improve eInstant game pipeline and customer portfolio recommendations
  • Marketing Services team will assist lotteries in planning the right mix of games including bespoke content