Back to Menu
Back to Menu
What We Do

Brightstar Lottery is a forward-thinking global leader in lottery with experience as a system provider, game creator, omnichannel technology provider and lottery operator, providing best-in-class retail and digital solutions and award-winning games. Our expertise in lottery technology, sales, operations, product development, instant lottery systems and iLottery enables our customers to excel and distinguish their lotteries from all other forms of gaming.

Back to Menu
Back to Menu
Search Brightstar Lottery
Report

Five Consumer Trends Shaping Lottery Growth

Find out how consumer habits are evolving and what lottery providers and retailers can do today to adapt to an ever-evolving audience.
Jan 27, 2023
Consumer Trends
5 Consumer Trends Shaping Lottery Growth cover graphic

Our 2023 special report, “Five Consumer Trends Shaping Lottery Growth”, takes an in-depth look at how consumer habits are evolving, what differentiates lottery players from non-players, and what lottery providers and retailers can do today to adapt to an ever-evolving audience. The report draws on data from research partner, Foresight Factory, along with examples of how other industries are strategically adapting to the same trends. As an added feature, the report includes an analysis of research data indicating some of the strongest differentiators between weekly lottery players and non-players.

5 Consumer Trends Shaping Lottery Growth cover graphic